Milly Durrant, CFG's new Head of Membership, shares what excites her about her new role and why she's looking forward to working with members in the coming year.
I’m thrilled to be joining CFG at such an exciting time. I was appointed to my role in June 2024, just three weeks before CFG’s Annual Conference, so I was delighted to attend.
I was so impressed with the CFG team, and all that they delivered for this sell-out annual event, as a relatively small staff group. The event was extremely well-organised, with an energy and enthusiasm that was infectious.
Seeing first-hand the passion and dedication of CFG members and corporate partners was inspiring. It’s clear that CFG has a thriving and vibrant membership community, and I can’t wait to be a part of its continued growth.
With a background spanning 20 years in professional associations, including a 12-year stint as Director of Membership, Marketing and Communications at the British Dietetic Association, I’m passionate about building and nurturing strong and valued membership communities.
My focus for the year ahead is twofold: to enhance the member experience and to expand our community. I want to ensure that every member feels valued and supported, and that they’re making the most of their CFG membership.
This means providing exceptional benefits and support services, fostering a sense of belonging, and actively seeking member feedback through our new annual member survey (look out for it coming soon!).
For CFG, membership is about the whole organisation, not just one individual. It’s for finance leaders, finance, HR and technical teams, plus trustees and new starters, it's for everyone – so for me it's about making CFG a ‘must-have’, growing our reach and ensuring all charity finance professionals and leaders can benefit.
Growing our membership is also crucial to amplifying the collective voice of the charity sector. By increasing our numbers, we can strengthen our influence and further our reputation as the go-to body for charity finance, thus securing greater impact, and enabling us to continue representing the needs of our members.
I’m eager to build on CFG’s strong foundations and create an even more dynamic and impactful membership programme, led by members.
I’m keen to see the feedback we’ll receive through our formal surveys but, more so, I’m looking forward to having many more conversations and meeting you at a future CFG events.
Together, we’ll shape the future of CFG and continue to lead the way for charity finance!
If you have any questions about CFG membership or would like to find out more, please email the team.
To learn more about CFG's membership and the work of the Membership Team, read our interview with Holly Lown, CFG's Membership and Engagement Assistant